Monday, September 25, 2006

What Were They Thinking?

I don't even know where to start, so I'll just let the lede to this article speak for itself:
A car commercial proclaiming a jihad on the U.S. auto market and offering "Fatwa Fridays" with free swords for the kids is offensive and should not be aired, Muslim leaders said on Sunday.

The party responsible for this cavalcade of idiocy is Dennis Mitsubishi car dealership in Columbus, Ohio. What is remarkable is how many different ways this thankfully aborted plan slices off great big hunks of dumb. There is the obvious fact that the proposed ad campaign is incredibly insensitive to American Muslims. There is the fact that this may not play especially well in the rest of the world -- Muslim and non-Muslim alike. But what about the feelings of the victims of Jihad? What about the families and friends and colleagues of those who died on 9-11? What about the victims of the USS Cole, or the Embassy bombings in Kenya and Tanzania, or the hundreds dead as the result of the Jihads in Israel and the occupied territories, or the victims of the 7 July bombings in London or the bombings in Madrid?


Outrage is easy to muster and just as easy to trumpet. But it is difficult to get a sense of what sentient being could possibly have thought this was either clever or savvy. Dennis Mistubishi deserves your scorn no matter your political or ideological perspective. If you live in Ohio, it certainly does not deserve your custom.
(Thanks to Homz for the heads up.)

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